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Overview Creative Audience Outcomes Ads
Score Card
Data available through 03/16/2025
Total Creatives
13
National Airings
2,602
Spend Rank
#359
Airing Rank
#425
National TV Spend
$000,000
Impressions
000,000
Linear SOV
00.00%
Streaming SOV
00.00%
Daily Impressions & Spend Activity
Top Streaming Publishers
This is a profile preview from the iSpot platform
Puffs Creative Assessment
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Ad effectiveness starts with the creative, which is why iSpot's Creative Assessment solutions provide fast, actionable insights into the effectiveness and emotional impact of video ads. Brands can objectively measure and benchmark ad performance against competitive and customizable norms while gaining deeper insights through viewer verbatim comments that explain the "why" behind the scores. Using iSpot's Creative Assessment in both pre-market and in-market stages, brands can evaluate creative strengths and weaknesses, make data-driven adjustments, and ultimately improve ad effectiveness while reducing time and spend on creative development.
Firefighter: Soothing Relief
- 000(Nor) Likeability Score
- Secure Top Emotion
- 000(Nor) Purchase Intent
- Secure Single Best Thing
Second-by-Second Analysis
Emos
Representative Verbatims
Viewer's Voice
Fire Department: 50% More
- 000(Nor) Likeability Score
- Secure Top Emotion
- 000(Nor) Purchase Intent
- Secure Single Best Thing
Put Your Best Face Forward
- 000(Nor) Likeability Score
- Secure Top Emotion
- 000(Nor) Purchase Intent
- Secure Single Best Thing
Face Winter
- 000(Nor) Likeability Score
- Secure Top Emotion
- 000(Nor) Purchase Intent
- Secure Single Best Thing
To learn about Puffs TV ad testing results, request a demo.
Puffs Audience Measurement
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iSpot empowers advertisers with real-time, second-by-second visibility into every ad across screens, helping optimize media strategies and cut excess frequency and waste. With a robust catalog of over 2.5 million creatives and data from 83 million smart TVs, plus integrations with 400+ streaming platforms and DSPs, iSpot delivers fast, accurate and actionable analytics on both campaign performance and competitor strategies. By measuring impressions, airings, and attention across all viewing environments, advertisers can eliminate blind spots and gain a competitive edge through reliable benchmarking against brands like Kleenex, Fiora, Charmin, Bounty, and Cottonelle.
Media Measurement
Spend SOV
00.00%
Household Impressions
00,000
Local Impressions
00,000
OOH Impressions
00,000
P18+ Impressions
00,000
Streaming Impressions
00,000
Streaming SOV
00.00%
Streaming Benchmark
000
Unified Measurement
Streaming Impressions Overlap with Linear
00,000
Streaming Reach
00.00%
Streaming Reach Overlap
00.00%
Streaming Average Frequency
00.00
Streaming Frequency Overlap with Linear
00.00
Attention Analytics
Attention Index
000
Interruption Rate
00.00%
To learn about Puffs TV ad testing results, request a demo.
Puffs Business Outcomes
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iSpot enables advertisers to connect TV and streaming ad exposure directly to key business outcomes like in-store traffic, website visits, and purchases. By mapping campaign data to first- and third-party sources—such as location, intent, sales, and both online and offline conversions—advertisers can avoid wasting spend on ads that don't drive results. iSpot's real-time attribution technology makes it easy to optimize campaigns across platforms for maximum ROAS, ensuring every dollar works harder.
Conversion Events
0,000,000
Impressions
0,000,000
Conversion Rate
00.00%
Cost Per Unit (CPU)
$0,000
Lift
00.00%
Exposed Rate
0.000%
Unexposed Rate
0.000%
Optimal Frequency
00
Fire Department: 50% More
- 000,000 Impressions
- $000,000 Est. TV Spend
- 000,000 Conversions
- 00.00% Conversion Rate
Meryl Davis, Charlie White
- 000,000 Impressions
- $000,000 Est. TV Spend
- 000,000 Conversions
- 00.00% Conversion Rate
Face Winter
- 000,000 Impressions
- $000,000 Est. TV Spend
- 000,000 Conversions
- 00.00% Conversion Rate
To learn about Puffs TV ad testing results, request a demo.
Puffs TV Commercials
Puffs Plus Lotion TV Spot, 'Firefighter: Soothing Relief'
Puffs Plus Lotion TV Spot, 'Fire Department: 50% More'
Puffs Plus Lotion TV Spot, 'Fire Department'
Puffs Plus Lotion TV Spot, 'Dakota'
Puffs Plus Lotion TV Spot, 'Winter Stories'
Puffs Plus Lotion TV Spot, 'Put Your Best Face Forward'
Puffs TV Spot Featuring Meryl Davis, Charlie White
Puffs Plus Lotion TV Spot, 'Every Athlete'
Puffs Plus Lotion TV Spot, 'Face Winter'
Puffs TV Spot, 'Together'
Puffs TV Spot, 'School Play'
Puffs Ultra Soft Tissues TV Spot, 'Everything Your Face Has to Face'
Home & Real Estate TV Ad Resources
Super Bowl LIX TV Transparency Report
Download the Report
Pharma TV Transparency Report: Ad-First Insights for Rx Brands
Download the Report
How Coldwell Banker was Awarded the Highest Rated Real Estate Ad
Download the Case Study
2022 TV Advertising Snapshot
Download the Report
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